Hi Delphine, Thank you. It is indeed the most fascinating and challenging period in marketing history. The shift isn't just behavioral; it's a cognitive reset for the customer. This is exactly why we need research that bridges the theory of the customer with the reality of the AI-driven market. 🦊🎓
Hi Andrea,
Very interesting views on how IA is changing drastically consumer behaviour. As a marketer and a researcher, I find this period quite exciting !
Hi Delphine, Thank you. It is indeed the most fascinating and challenging period in marketing history. The shift isn't just behavioral; it's a cognitive reset for the customer. This is exactly why we need research that bridges the theory of the customer with the reality of the AI-driven market. 🦊🎓
I browse Netflix manually, and I find it overwhelming, and give up!
this is a very interesting view in the future. i don’t know if this scares me more than it excites me. thanks for sharing. Julia