Future of Marketing

Designing Human Work in Agentic Marketing Organizations

How Human Work Changes When Tasks, Not Roles, Become the Organizing Principle

Jan 7 • Andreas Fuchs

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December 2025

Thinking Clearly About the Future of Marketing

A Christmas reflection on clarity, community, and the future of marketing🎄

Dec 23, 2025 • Andreas Fuchs

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Task-Driven, Agentic Marketing Organizations

From Managing People to Orchestrating Work Between Humans and AI Agents at Scale

Dec 18, 2025 • Andreas Fuchs

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Customer AI Agents in Marketing

The Silent Revolution Reshaping How We Choose, Decide, and Buy

Dec 8, 2025 • Andreas Fuchs

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November 2025

A (Marketing) Data Strategy That Actually Works

A Five-Step Framework to align Goals, Use Cases, Data & Technology

Nov 28, 2025 • Andreas Fuchs

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How to Build a Modern Marketing Tech Stack

A 6-Step Playbook + Templates to Help You Design Your Marketing Architecture

Nov 19, 2025 • Andreas Fuchs

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The New Marketing Operating System

Marketing Doesn’t Need More Tools. It Needs a New Operating System

Nov 11, 2025 • Andreas Fuchs

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October 2025

Generative Engine Optimization (GEO)

The 5-Step GEO Playbook for the Age of AI Search

Oct 28, 2025 • Andreas Fuchs

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From Zero to Customer Love

A Practical Guide for Early-Stage Startup Marketing

Oct 21, 2025 • Andreas Fuchs

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Virtual Influencers

The Future of Marketing or the End of Trust?

Oct 14, 2025 • Andreas Fuchs

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How to Automate your Marketing & Sales

… and almost any other process, too. A practical step-by-step guide + examples

Oct 6, 2025 • Andreas Fuchs

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September 2025

Marketing in a Nutshell

Everything you need to know about Marketing at a Glance by Prof. Fuchs

Sep 30, 2025 • Andreas Fuchs

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